Secret Sauce Conference #4 Speakers

Our Amazing Speakers Sharing some of Their Secrets at

Secret Sauce Conference #4!



¬†London-based Vincent Dignan is a writer, growth hacker, and professional speaker who helps grow early-stage companies through a combination of rapid social media growth, and guerrilla community management tactics. He founded &, which received nearly 20 million page views, and got into Techstars London. His talk on growth hacking was voted best workshop at SXSW V2V 2015. Vincent is the Master Chef of the Secret Sauce movement and conferences for start-ups. His book ‚ÄúSecret Sauce: A step-by-step guide to growth hacking‚ÄĚ is out now, and can be bought here.‚Äč


Little Boots, otherwise known as Victoria Hesketh, is an electronic pop artist, DJ and record label founder. Having first emerged in 2008 she released her Gold-Selling debut album ‘Hands’ the following year, topping the BBC Sound Of Poll and Brit Awards Critics Choice Nomination. Fusing massive pop hooks onto otherworldly electronic soundscapes it showed a pop star willing to experiment, and peaked top5 in the UK album chart.

Freeing herself of the major label machine she went on to found her own label On Repeat Records and independently released various EPs and two more critically acclaimed albums – 2013’s ‘Nocturnes’ and last year’s ‘Working Girl’, as well as signing and developing further promising up and coming British pop artists. She continues to tour internationally, both as a live performer and DJ. Her passion for combining music and technology has led to collaboration in wearable tech and innovative electronic instruments such as the Japanese designed Tenori-on, and her own interactive iPhone app. She is co-founder of new start up LOOP, an alternative city guides app curated by musicians. She is also a published writer and regularly speaks at events on women and entrepreneurship in the independent music sector. Visit the website Little Boots Music & follow Little Boots on Twitter!


 Russell Buckley is a Partner with Spring Partners, an early stage venture investor, based in London and Chairman of Touch Surgery and Tapdaq. He is a previous Global Chairman of the Mobile Marketing Association and was an active Angel Investor in over 40 companies (via Ballpark Ventures). Russell’s previous role was with mobile advertising startup, AdMob. He learned about AdMob soon after its launch, joining as its first employee in 2006. His remit was to launch AdMob into the EMEA market and four years later, AdMob was sold to Google for $750m. Follow Russell Buckley on Twitter!


Monique Maley is President and Founder of Articulate Persuasion, a Leadership and Presentation Development Firm singularly focused on cultivating influential and persuasive leaders through communication. As creator of the Command a Room and The Visible Leader programs as well Leadership Development programs for women and managers in rapid growth companies, Monique works with executives and high¬≠potential professionals to help them improve leadership skills, build credibility and increase influence. Her experience as a successful entrepreneur, investor and a trusted advisor to C¬≠suite executives lead her to develop The Investor Pitch Formula, a program and online course which helps startups craft their story, build their script, design their deck and deliver the vision of their business to investors.¬† Companies Ms. Maley has worked with have raised millions in funding from seed to Series B.¬† She has also been a mentor, coach and judge at several SXSW conferences pitch competitions, a mentor with various accelerators including TechStars in Austin and London. Bilingual and bicultural, Monique is a fluent Spanish speaker and currently lives in Austin Texas. She is a graduate of Tufts University in Boston. Read Monique’s tweets!


David Murray-Hundley is grumpy due to to the fact he has been in the technology space for a long time, become a little cynical and also that he stopped being called the start up kid when he hit 40 and became a dad.
Wrote his first commercial game aged 11, studied Artificial Intelligence at University. Slept in the odd bus shelter and land his first real job at a startup in New York that was the worlds 1st B2B online Procurement Solution at the birth of the web. Part of the founding team at Commerce One that was a $22bn dot com success. Involved in many other firsts for the web. Bankrupt by the age 30 quoted as “one of the best things that happened to me”. David Murray-Hundley built and sold a number of companies and is currently involved with a number of companies such as Borrow My Doggy, Taxicode, Exonar, Brabham Racing, Brabham Digital, Crowdstacker, FUBE, Ferrari, L-3, Opun, Level 39, Bathtub to Boardroom, Adaro and Google. Previous Linkedin European Business Leader of the year. Follow The Grumpy Entrepreneur on Twitter.
Robert Surpateanu, UX Lead, Zipcar
Following almost a decade of industry experience, Robert has been successfully shaped as Lead Product Designer & Manager. Throughout the years, he has encountered both the Agency environment, working for clients such as Yahoo, Bank of America, Microsoft and Cadbury, and the Product environment as UX Lead for Zipcar and former UX Lead for Justeat. His main focus is on native mobile apps, and a deep interest into the working processes between Product, Tech and UX. Follow him on Twitter here 
Fred Schmitdt, Mentor, Capital Factory
Fred Schmidt is a lifelong ‚Äúbricks & clicks‚ÄĚ entrepreneur in tech and creative consumer businesses‚Ķ from startups to corporate‚Ķ including 1 IPO, 2 M& As‚Ķ bootstrapped, VC backed and big crowdfunded campaigns. He has worked in video games, cable satellite programming, television, radio, music and more in the USA, Europe and Asia. He currently heads International for Capital Factory, the largest incubator-accelerator- investment fund in the State of Texas, where he helps soft-land expanding SMEs from around the world into the U.S. market.
Concurrently, he is an investor/advisor to several tech businesses‚Ķ and owns unique lifestyle retail businesses in music, art, fashion and toys. He also serves as the Ambassador from Austin, Texas to the London Borough of Hackney (no shit). Any resemblance to Heisenberg is purely coincidental. Read Fred’s tweets
Daniel Van Binsbergen
is the CEO and co-founder of Lexoo, an online legal marketplace connecting businesses to specialised lawyers. Having raised over $1.7M, Lexoo is backed by early stage VC Forward Partners and the London Co-Investment Fund, and has helped over 6,000 businesses.
Originally from The Netherlands, Daniel started Lexoo after a career working as a City lawyer in an international law firm based out of London and Amsterdam. Daniel realised that law was a wildly old fashioned industry, that was doing little to keep up with consumers shifting expectations in the wake of the digital revolution, and started Lexoo to disrupt the legal industry for good. Read Daniel’s tweets.
Max Thomas
Max is a nationally recognised digital marketing specialist who is an expert on organic search and data-driven digital marketing who has spoken at SMX and SMX Advanced, LMA Southeast, LMA Tech in San Francisco, WordCamp and other industry recognized conferences. As the founder and CEO of thunderactive, Max has lead his team (with offices in San Diego and New York City) to success for clients in legal, real estate, life sciences, consumer goods and new tech.
Max most recently spoke at IndieBound 2016 and at the BookExpo national conference and at General Assembly in NYC on growth strategies for start-ups.
A Columbia undergraduate with a Yale MBA, Max is an Impact Circle Member for The Trevor Project and is an advisor/mentor to start-up companies and angel investment networks, including Gaingels and Serval Ventures in New York City. Follow Max on Twitter to read SEO trends.
Photo©John Cassidy


Arfah Farooq
leads on the various marketing campaigns to get people excited about Makers Academy, a 12 week coding course! She is passionate about changing lives and empowering more minorities and women into technology. She is always involved in various things from setting up MuslmaicMakers to being Youth Trustee of charity Spark+Mettle.  Follow her ramblings on Twitter
Tambo Silavwe
is a young theatre director and budding entrepreneur. At the tender
age of 23 he had a chance encounter with a HR director at a world leading bank that lead to a two day program, training a team of 90 in soft skills and better business communications practices. Fast forward a few years and he has now worked with the likes of KPMG, Hitachi, Shell, Microsoft (delivering Story-telling programs for the Mobile Devices Team globally and DX team UK) and Thales as well as a number of top London based Accelerators in the startup scene including Techstars, Barclays powered by Techstars, Oxygen and Microsoft Ventures. With his experience as a theatre director and understanding of human behavior and business communication he began Insight Coaching, a presentation coaching company that focuses on ‚Äėthe power of perception‚Äô coaching clients how to present brilliantly to audiences and be impactful in one on one engagement. Read the newest information about coaching on Tambo’s Twitter.
builds brands for TV personalities, experts and businesses. You’ve seen his clients on Shark Tank, Dancing with the Stars, American Idol, The X¬† Factor, Project Runway, The Doctors, and more.
His work has led him to exceptional opportunities, including weighing in as a celebrity brand expert on Access Hollywood. He also shares his love for 140 characters in Shut Up and Tweet, his book with game-changing strategies that will turn you into a Twitter rockstar.
Timothy Armoo,
Co-Founder¬†of ¬†– the UK’s largest video influencer platform, 21 years young. Featured in Forbes, Huffington Post, Guardian. Follow Timothy on Twitter.